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Good Wash Day
4.9 ⭐ rated from 2,000+ reviews

97% noticed less frizz & 92% noticed healthier hair

Based on a survey of 564 Good Wash Day customers

20,000+ Happy Customers
As Seen On BBC Dragons' Den
Multi-Award Winning
Made In The UK
For All Hair Types
Trichologist Approved

What our customers say:

Natalie S.

Verified Buyer

Changed my hair!
This towel has made more difference to my hair than any shampoo, conditioner or styling product. The frizz has reduced dramatically and it actually dries in nice waves now, even when left to air dry. Thank you!

Hannah F.

Verified Buyer

Best Thing I Have Ever Done For My Hair
These hair towels are amazing. My hair can be frizzy and these have reduced the frizz more than any product ever has. I have bought a spare and one for my daughter too. Great company and customer service.

Helen Z.

Verified Buyer

Love My GWD Towel
I bought this to replace a towelling turban product, and very glad I did! It is very effective at pulling out the water from my hair and leaves it ready to blow dry. It is also lightweight and stays in place. The towelling version used to leave parts of my hair frizzy and tangled. I have very fine, straight hair, but lots of it. I love the print and the eco credentials too. Would 100% recommend!

Fran R.

Verified Buyer

Fabulous Towels!
Second time purchasing from this company. Best towels I have ever used on my curly hair. My daughter (non-curly hair) keeps using mine so purchased more for both of us. Worth every penny - your hair will thank you!

Cheryl

Verified Buyer

Brilliant
I have really long hair, not in the greatest condition, so washing it does not fill me with joy. However, now I have my GWD towel that actually holds ALL my wet hair and keeps it in place on my head, it’s actually something I look forward to doing now.

It’s made my life that little bit simpler and I’m all for that. This towel was the first step in looking after and liking myself. It was for ME, a sweet little simple pink rainbow towel, and it’s made me feel special .

Thank you Carla 💕

Jaki A.

Verified Buyer

Great little towel
My son who has long, past his waist, curly hair loves this towel. Makes hair wash day very easy. I also love mine although my hair is short and straight

Roshni

Verified Buyer

I'm in Love
This is, hands down, the best hair towel I’ve ever purchased and used. After barely a week of using it, I don’t know how I could ever live without it. I wouldn’t dream of going back to drying my hair with a bath towel or a t-shirt or anything else other than this.

Sarah W.

Verified Buyer

Fabulous Towel!
I've had my towel for a few months - noticed a huge difference with less breakage and frizz. The towel absorbs so much water i don't use my hairdryer for as long. So happy with it I bought 3 more for my teenage girls this Christmas. Excellent customer service and speedy delivery.

Patricia I.

Verified Buyer

Amazing. Wouldn't Go Back To a Regular Towel
I have really thick straight hair and I was skeptical about whether this towel would make a difference with my hair as most of the marketing is towards curly hair. I was wrong. My hair feels so much softer and smoother since using this towel and I honestly wouldn’t use anything else now! Thank you

Sharon L

Verified Buyer

Great Hair Towel
This has to be the best ever purchase for my hair that I have made. So pleased with this hair towel. Everyone should have one.

Julie W.

Verified Buyer

Amazing
Unimpressed on receiving the item but when I used it - wow! I’m getting another so I always have a clean one, definitely can’t do without now!

M.C. Walker

Verified Buyer

Game-Changer
I debated buying this for a while, but so glad that I did. It’s made such a difference to my hair. Less drying time. Will definitely be purchasing more for friends and family (ok, and me!).

Wendy

Verified Buyer

Don’t know how it works but it does!
My friend bought me mine for my birthday, I loved it so much I bought her one for Christmas. I don’t know how something so light and thin (but not cheap material) works to dry and care for your hair so well but it does! Not only that but I love what this company represents.

Joanne T.

Verified Buyer

This one is for me!
I've bought four hair towels; the first three as gifts and no. 4 for me. I've always had thick, straight hair which changed at menopause to thick curly hair which has remained. I only ever wear it up in a clip so don't feel I can comment on anything to do with curl. What is a relief and a delight is to use a hair towel that's so light and helps my hair dry quickly. I was finding that a 'traditional' towel wrapped round my head in a turban felt like it was pulling my hair and my head off, it was so soggy and weighty. But no more of that! I wish I'd treated myself sooner! Thank you x

Ju

Verified Buyer

Fantastic gift!
Bought for my daughter who has very thick long hair and she loves it. It comes beautifully packaged too and is made in the UK. What’s not to like!!

The Good Wash Day Difference

Ultra-Smooth Organic Jersey Cotton

Soft and gentle to minimise friction, helping protect hair when it’s most vulnerable.

Balanced, efficient drying

Carefully weighted to absorb excess surface water without over-drying hair.

Designed for all hair types

Suitable for straight, wavy, curly and coily hair, including fine and delicate textures,and commonly used for plopping.

Lightweight Comfort

Designed to wrap securely and feel light and comfortable, without tugging on delicate wet hair.

Good Wash Day

Our Good Wash Day Ethos

👩🏻 Independent, female-founded

🇬🇧 Made in the UK

🌿 Certified organic jersey cotton

🌍 Certified B Corporation

Learn More

Multi-award winning, Trichologist approved hair towels

Marie Claire Hair Awards – Winner 2025

Woman & Home Awards – Winner 2025

Get The Gloss Award – Winner 2023